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Third Annual Regional Wood Products Marketing Seminar

Thursday 6 December, 2007, Golden Salon, Radon Plaza Hotel, Sarajevo, Bosnia & Herzegovina

Meeting Documents

Seminar Objectives

  • Share information on current developments in wood and forestry products markets and marketing
  • Plan collaborative strategies for addressing common obstacles to marketing wood and forestry products to major Western markets
  • Expand business-to-business networks, both within the Southeast Europe region and to Western buyers and sales agents.
Agenda item Title English
  Announcement
  Agenda
  Draft Conclusions
Presentations
Seminar Introduction: review of seminar background, objectives and meeting agenda Douglas Clark , Forest Products Marketing Consultant, UNECE/FAO Timber Section, Geneva
Overview of wood products trade in Europe Dr. Ed Pepke, Senior Marketing Officer, UNECE/FAO Timber Section, Geneva
Forest Products Market Information Systems Prof. Branko Glavonjic , Professor, Faculty of Forestry, State University of Belgrade, Serbia
Internet Marketing Strategies – Country Experiences Prof Rich Vlosky, Ph.D. Louisiana Forest Products Development Center, Baton Rouge, USA
Exporting Strategies – the BiH Wood Agents B2B Network Fuad Strik, CEO, StrikConsulting, Sarajevo
Branding Strategies – Country Experiences Prof Davide Pettenella, Univ. of Padua, Italy
Experiences from Wood Product Cluster Development - Estonia Mr Rene Tõnnisson, Tartu Science Park, Estonia
Micro-Clusters Mr Kurt Wüthrich, Head - Centre for Development and Cooperation CDC, Bern University of Applied Sciences, Switzerland
Marketing and Forestry Certification including chain of custody certificates Mr Andre Giacini de Freitas , FSC
Marketing and Forestry Certification including chain of custody certificates Mr Jaroslav Tymrak , PEFC
Fulfilling Market Entry Requirements in Quality and Safety Mr Jukka Tissari, Consultant, Finland
The Swiss Import Promotion Programme (SIPPO) Mr. Stefano Guidese, SIPPO, Zurich, Switzerland
Further information about this meeting may be obtained from the secretariat:
E-mail: info.timber@unece.org
Timber Section
UNECE Trade Development and Timber Division
Palais des Nations
CH - 1211 GENEVA 10
Switzerland
Fax: +41 22 917 00 41